groovemonkey

Google and Facebook in Cold War?

christopher — Mon, 13 Dec 2010 06:47:06 +0000

There is an interesting perspective from e27, which is positioned as “a media organization focused on the Asian technology startup industry” regarding Google and Facebook.

You can read it here.

Chinese proverb that is so right for social media strategists to remember

christopher — Mon, 13 Dec 2010 03:57:15 +0000

“Tell me and I’ll forget; show me and I may remember; involve me and I’ll understand.”

Yeah, that about wraps that up.

7 Tips for Succeeding as a Social Media Strategist

christopher — Mon, 13 Dec 2010 02:13:09 +0000

If you know me, then you most likely know that I love the movie High Fidelity. Aside from the fact that Cusack just plain rules it as the tormented over 30 guy that is trying to figure it all out, you know… like me… and that Jack Black pretty much raised the bar with his whole “Sonic Death Monkey / Barry Jive, Gunslinger for hire” role, the movie is built around lists.

I like lists. I make them every day. I dont always tick everything off of my lists, and sometimes the things on my lists are not the right things to be working on at that particular moment. Anyway…

Here is a list that get’s it pretty right, compiled by Jeremiah Owyang, over at Altimeter. And as a Social Media Strategist for Vocanic, I would put a bullet next to number 4 – Organize For Success.

Trust me on this one.

How Much Will You Spend on Social-Media Marketing Next Year?

christopher — Fri, 10 Dec 2010 01:53:21 +0000

As many of you know, I recently took a gig as Head of Client Engagement at a marketing company called Vocanic in Singapore. Most of the work we do for our clients is in the area of social influence marketing, specifically around listening for and to the voice of the customer, and using that as a baseline to guide our clients to their desired results.

We are a shop for hire. So how much will your company be spending with us next year? You may want to read this Ad Age article before you answer that.

Neil Young – Hey Hey, My My

christopher — Wed, 01 Dec 2010 12:17:08 +0000

My my, hey hey
Rock and roll is here to stay
It’s better to burn out than to fade away
My my, hey hey

Out of the blue and into the black
They give you this but you pay for that
And once you’re gone you can never come back
When you’re out of the blue and into the black

King is gone but he’s not fogotten
Is this the story of Johnny Rotten?
It’s better to burn out than it is to rust
The king is gone but not forgotten

Hey hey, my my
Rock and roll can never die
There’s more to the picture than meets the eye
Hey hey, my my

#infoPorn: Data, Information, Knowledge, Wisdom?

christopher — Tue, 30 Nov 2010 04:09:45 +0000

I found this to be pretty interesting. I love that its considered a “work in progress”. You can read the supporting article here

The 50th Law: 10 Lessons in Fearlessness

christopher — Tue, 30 Nov 2010 03:03:51 +0000

Last night I found a book entitled The 50th Law on my brother’s book case. The 50th Law is a book on strategy written collaboratively by 50 Cent and Robert Greene. Its central theme is fearlessness.

“Nihil timendum est” or fear nothing is written on the back cover of the book. Here is a link to some more info from the wikipedia, and below is a slide deck that tries to encapsulate the ideas in the book. I have read the first few chapters and am going to set aside some time every day to finish it. Its that good.

View more presentations from Robert Greene.

Talking Heads – This Must Be The Place

christopher — Sun, 28 Nov 2010 23:53:14 +0000

Dan Zarella: The Science of Social Media

christopher — Sun, 28 Nov 2010 23:36:52 +0000

I have to echo Ravit here: “He understands the difference between “big speak” and tangible, actionable thought-frameworks”. Dan Zarella is one of those guys that i pay attention to. And that is rare lately. When I began to make my move to Singapore, I also began to trim the hedge, so to speak. I nuked a ton of bookmarks to bloggers or websites to reduce that signal to noise ratio. Both Ravit and Dan stayed on the list.

Now, below is the slide deck, but if you go here, you can also view his hour long presentation. Its worth it.

View more presentations from Dan Zarrella.

FailForward: Why Successful Innovators Have to Learn How to Fail

christopher — Sun, 28 Nov 2010 22:43:57 +0000

View more presentations from frog design.